The world around us is truly wonderful, and trees can give an amazing insight into our history, culture, and I believe, our future.
YouTube Round-Up for April 2015
Apr 16, 2015  |   Tree Science  |   No Comments

YouTube Round-Up for April 2015

Whilst not working on my full-time job which involves online marketing for lawyers in the US, and personal injury solicitors in the UK, I run this website about trees, plants, and all things “green”.  I don’t have as much time as I used to have due to current working projects.  However, I’ve seen a few new videos on YouTube recently which I would like to include in a round-up.  You can see previous YouTube round-ups on the links below.

This month’s videos are all related to growing fruit – hope you like them!

How to Grow Banana Trees in Cold Weather!

How to Grow an Avocado Tree From a Seed

How to Grow a Pineapple Tree on Your First Try

If you have a video on YouTube that you would like to promote on HistoricTrees.org then please do get in touch with me and send me a pitch!

No Win No Fee Solicitors in London UK – My Latest Project
Apr 16, 2015  |   Tree Science  |   No Comments

No Win No Fee Solicitors in London UK – My Latest Project

In a recent blog post I mentioned a new job opportunity that had come up regarding the work I do in the personal injury and accident claims industry.  Well things have been going really well, to the extent of which I’ve been employed and tasked with helping a firm in London, United Kingdom to support them with their own online marketing efforts.

They are a firm of personal injury lawyers who specialise in working on no win no fee agreements, meaning they get a lot of business in the London area from people who want to make personal injury claims – but they want to do even more which is why they’ve contacted me.

You can see them by clicking here.  This week I have put a new skin onto the website for them to help improve their conversion rate and clicks to calls.  Being no win no fee solicitors in London, it’s a very competitive market that they find themselves in.  Because of that it’s essential that you stand out from the crowd.

New Design for No Win No Fee London Page

As you can see from their website the new design I have implemented uses blues and greys which are apparently trustworthy for the consumer.  Previously the website was in red and white which I didn’t worked to well – especially for something like no win no fee lawyers where trust is essential.  You can see how the design looks below on their no win no fee solicitors London page.

The London No Win No Fee Page

Improved Calls to Action

Other additional elements that I have implemented include the call to action on the right hand side which lets visitors complete an enquiry form in order to get an instant no win no fee claim estimate.  Prior to this the website just had email addresses on it which were getting spammed and meant the no win no fee solicitors were getting multiple emails that didn’t really help them gain new customers.

Plans for the Future

Forthcoming plans for the website include updating the no win no fee solicitors London page with new and improved content, including data on their client case success rates.  In addition to that I am recommending new profiles adding to the website which shows all of their no win no fee lawyers so London clients can get a real face to help engender that element of trust further.

Improved Social Media Presence

In addition to that I have been tasked with improving their social media presence.  This means updating their Facebook and Google Plus pages to better represent their services, including overview of how exactly no win no fee solicitors work and what benefits the company can bring to London clients.

The Twitter presence is also something to look at. I was quite surprised to see how many people in the UK use Twitter to find services, and have already seen previous tweets for people searching for no win no fee solicitors in London – so that’s another item on the list that will need to be looked into and addressed.

I am really excited to be working with Personal Injury Solicitors London UK on this project and am pretty sure that I will be helping them to drive their online business forward in 2015.

Would You Like to Hire Me?

If you are a personal injury lawyer, personal injury solicitor, or no win no fee solicitor in the United States or United Kingdom and would like support with your online marketing please do give me a call.  My prices are very competitive and I can supply references and a current portfolio of work I have completed in the legal sector.

How to Water Orchids That You Grow at Home
Jan 28, 2015  |   Tree Science  |   No Comments

How to Water Orchids That You Grow at Home

Here’s my quick guide on how to care for orchids which are traditionally quite hard to keep – but not if you use my methods.  Take a look and tell me what you think?  Please note I’ve also added the video below which I think is a great supplemental addition to my own notes from the Ehow Home Channel.

How to Water Orchids

OK so first up you will need to properly water your orchids.  My suggestion is that you leave pot in a rainwater basin for around half an hour. Whatever you do don’t splash water onto the head of the orchid as this can sometimes make the plant become rotten.

I have discovered through lots of trial and error that orchids hate limestone.  Because of this I always give them and water with rain water – but this again must be set to a consistent room temperature.

If you give the orchid too hot water at a high temperature then it will harm the flower so please be very conservative.  I do recommend using some small amounts of fertilizer but not a lot or too much as this can make the roots decay in most cases.  My recommendation is to just use half the amount that you would normally use on indoor plants and flowers.  One more tip – try adding a drop of lemon juice to the rain water – orchids like acid and this can lessen the chances of hard water harming the orchid.

In terms of how often you should water the orchid I personally always make sure that the earth is moist but don’t tend to overdo it.

If you like these tips then you might also be interested in these additional blog posts which are related to the “how to” area of plants and trees.

New Job Offer from the Accident Claims Advice Web
Jan 28, 2015  |   Personal Stuff  |   No Comments

New Job Offer from the Accident Claims Advice Web

I Love TreesFor those of you that know me personally, you will know how I’ve always had an interest in trees (in particular their history), but that’s just one small part of my life and what I do.

Outside of work I’ve been involved in the Internet Marketing business for a number of years now and have worked for a number of different accident claims and personal injury firms across the United States in helping them to generate leads and get more business.  Well, that part of my “normal” life has now just taken a really positive turn for the better as I’ve won a new client in the UK, meaning I can expand and really accelerate my business with my accident claims clients.

New Client Win for a UK Accident Claims Advice Company

Last month I entered into some negotiations with an Accident Claims Company after they approached me having seen the good work I was doing with some of their accident claims partners here in the United States.  After some really great discussions over Skype, they asked me to put together a proposal on how I could help to generate them more clients coming to them for accident claims advice in order to make an accident claim or personal injury claim.

Happily they said yes to my proposal, which for me means I can really push my business forward on in 2015, and will be working with even more personal injury solicitors and lawyers – both in the United States and the United Kingdom.

Generating Leads for the Accident Claims Advice Industry

If you work in the accident claims business either here or abroad or know someone who does then here’s a breakdown of the type of services that I currently offer, all of which can be placed into a bespoke strategy to suit you and your business!

  • Creating unique ways in which to generate inbound accident claims enquiries
  • Online interviews with personal injury lawyers and accident claims specialists
  • Managing and maintaining of social media accounts
  • Content marketing strategies and blogger outreach
  • Using YouTube to generate online enquiries
  • Website optimisation focused on converting accident claims leads

You are probably wondering why I focus in so closely on the law niche?  Well, I fell into this industry due to my college background in law.  I was studying to be a personal injury lawyer before I got into online marketing and always wanted to create my own accident claims company.  I soon realised that the time and money involved in setting up was actually a bit of a roadblock.  So… using what I knew about the industry it made sense that I still operated in the accident claim advice niche, but instead as a service provider.

My first client was a local lawyer based in San Diego.  He was someone I had studied with at college and he was struggling to attract in-bound clients.  We took a look at his business, and saw that instead of purely focusing on the broader market of accident claims that we should instead be more focussed on specific niches within the industry.

Niche Specific Accident Claims Websites

As a result I helped him build up some websites which addressed certain specific claim types in the personal injury niche, all of which are still generating him thousands of dollars per year in revenue – something I am very proud of.  We decided to look into and focus on:

  • Car crash claims and road traffic accident injuries
  • Work accident claims and industrial disease
  • Head, brain, neck, back and spinal cord injury claims

What this meant was that we could present him as a specialist in these areas, rather than just being a generic personal injury claims lawyer who dealt with all forms of compensation types.  He is now known as the leading accident claims lawyer in his geographic catchment area for those types listed above.

It was this piece of work that brought me to the attention of the Accident Claims Advice Web people in the United Kingdom.  They had seen all the great work that I have been doing on social media and reached out to me via email.  Fast forward to today and I’ve now got them as a client – hopefully this will be the beginning of many new relationships such as this.

The accident claims industry in the United Kingdom is actually very similar to how it works in the United States with a few exceptions.  The English and UK market has very strict regulation on how businesses and accident claims management companies can generate new business and leads, and in the last year the UK Government has passed down a lot of legislation changing the way in which the industry works.

Thankfully my law background has meant I understand these changes, and can adapt some ways in which I work to ensure that UK clients stay one step ahead of the legislation and don’t take any un-due risks.  When you are dealing in an industry like this it’s very important to make sure that you are squeaky clean – it’s people lives you are dealing with at the end of the day, and someone looking for accident claims advice is probably already under a lot of stress already due to injuries, worries, and financial problems.

Hopefully the new projects that I am planning for the Accident Claims Advice Web will be well received and will help them to increase their client base like I have already done for some lawyers in our own country.  I am really looking forward to how this goes and will post updates on the Historic Trees blog as and when they happen.

Do You Need Help With Generating More Business Online?

If you are a business interested in getting more personal injury leads and increasing your own business then please do contact me.  In the next couple of months I will be creating a website dedicated to my services for law firms from an online marketing perspective and in particular how I can help those working in the accident claims industry to get more business online.

YouTube Round-Up for January 2015
Jan 28, 2015  |   Tree Science  |   No Comments

YouTube Round-Up for January 2015

Hey guys, as explained in my previous blog post, I’ve been a little bit inactive in recent months, but thought at the very least I could do a quick YouTube Round-Up to follow on from the November edition I published late last year.

Today I thought I would focus on one particular aspect to tree keeping, preservation, and growth that I have a particular passion for, and that’s preventing damage to the roots of your tree… here’s a great little selection of videos I’ve found that I really like. Hope you find them useful!

Long Term Effects of Root Damage – Prune Like a Pro

How to Remove Tree Roots Growing Underneath Concrete

How to Create a Root Barrier Installation Easily and Quickly

Do You Have Any Suggested Videos?

If you would like to recommend any YouTube subjects that I can feature next month then please get in touch.  I am planning to feature some great new videos that the National Geographic TV channel are planning on putting out later in the year – really looking forward to those so will update you when I have news.

Sorry For the Lack Of Updates and Activity on the Website
Jan 27, 2015  |   Tree Science  |   No Comments

Sorry For the Lack Of Updates and Activity on the Website

Sorry for the lack of updates on the website recently. As you might or might not know I haven’t actually owned the website that long myself, and did have plans to make it into a really good resource for all things relating to Historic Trees as I believe that’s what this used to be some years ago.

I am not sure for how much longer I will be running the website due to other commitments and am in negotiation with selling it to someone who can provide a better service in terms of the type of content readers would expect to read on here.

If you would like to purchase the website from me, or would like to provide any compelling content that you feel would be a good fit for Historic Trees then please do contact me and submit a request or comment.

One aspect that is quite quick for me to update are YouTube videos so if you have any recommending viewing that you feel would fit in with the style of the Historic Trees website then please also submit those.  You can see an example of how I sometimes do this on the November YouTube Round-Up blog post I last put up and published.

Thanks for now. And happy new year to all my readers.

All my love, Mick